Work by client
- Abundance Bound
- AIGA
- Art of Spice
- BevReview
- BPM Magazine
- Champaign Studio 1
- Ethos Chicago
- First ARP
- Geek Monthly
- Golden Apple Foundation
- Green Energy Reporter
- Gruppo Cordenons
- Hexanine
- HOW Books
- Humana
- iam8bit
- Ignite
- Illini Life
- Jim Beam
- Kia Motors
- Literacy Chicago
- Mesí
- Mettler Center
- Negra Modelo
- Nerdcore
- Ocean Dawn
- Park Community Church
- pipopipo
- Plastic Highway
- Prominic.NET
- Protest Posters
- Shevet Achim
- Slump
- Target
- Throw Boss
- Urban Accents
- v4
- Vapors Magazine
- YMCA
Champaign Studio One
Identity // Website Redesign
The photographer stays in the picture.
Bill Wiegand's photography business in Champaign, IL, grew organically to include wedding photography, as well as commercial and industrial work. The challenge we saw was to update and professionalize Champaign Studio One's communications, while preserving the heart and soul of the brand: Bill Wiegand's humor, great service, and excellent image-making skills.
- Identity // Champaign Studio One
Champaign Studio One Photography needed an identity redesign that encompassed not only its wedding photography side, but also its growing commercial and industrial work. Seeking to elevate the studio's look far above mere "wedding photographers", we sought a more enduring solution. Our team birthed one that would outlast the trend-following wedding industry, much like the timeless photo work of Bill Wiegand, its principal. A more classic typographic mark seemed appropriate, employing an Art Deco style that also suggested the classic film strip and camera lens.
- Website Redesign // Champaign Studio One
To build on the identity we redesigned, we also launched a new website for Champaign Studio One Photography. The site employed a slick but easy-to-navigate gallery style that bypassed the usual technological Flash tricks in favor of a simpler execution that would let the target audience — brides-to-be and their middle-aged parents — easily navigate, track and view photos. This format allowed the photo work of Bill Wiegand to take center stage, making the images the hero of the project.
