Gruppo Cordenons is a maker of high-quality fine papers for print, packaging, and other premium uses, standing on a long tradition of Italian papermaking that began with the mill's birth in 1715 in Northern Italy. Their stylish and impressive paper line allows brands and designers to create fashionable objects of desire and beauty.
Looking to grow brand and product awareness in Chicago and the Midwest, Cordenons partnered with Hexanine to design printed materials for a fancy event celebrating the paper at the Trump International Hotel in Chicago. Working with the Cordenons local team, we designed and helped envision invitations and print materials for "Color in Chicago," the event meant to showcase the company's gorgeous product lines. We developed the name and visual identity for the event, carrying it across multiple parts of the event, including split-fountain letterpress printed invitations, and clear foil blocked letterpressed notebooks distributed at the event. The minimal, modern designs we created were right at home on the gorgeous papers of Cordenons, brought to life by Rohner Letterpress' artisanal printing, ensuring a new burst of colorful enthusiasm for Gruppo Cordenons.
Stardream is one of Gruppo Cordenons' most popular paper lines, with its spectrum of colors and gorgeous pearlescent finishes. It only made sense that the line would extend into the digital print category, with a handful of paper colors now available for use on the HP Indigo line of printers. Cordenons wanted to get the word out about the newly-compatible paper stocks and show off their quality with a swatchbook that highlights the beautiful Gold, Quartz, Crystal, and Silver paper colors. We worked together with our client and Chicago-area printer Graphic Arts Studio to deliver a beautiful piece that pushed the boundaries of digital printing on pearlescent stocks, using the white ink capabilities of the HP Indigo 7600 press. The promotional piece uses bold colors and multiple hits of white ink to showcase the shimmering paper and gem-like imagery, fanning out for convenient use on any designer's next print project.