So, as part of Tim’s Brand Standards and Identity class at Chicago Portfolio School, here are identity redesign projects from two students, Diane Johns and Megan King.

Megan has redesigned the logo for the DVD/Blu-Ray publishers, Criterion. She’s done a great job customizing and streamlining an existing typeface for wordmark use, and subtly works in the traditional “widescreen” proportions as part of her mark.

And Diane has reimagined Barnes & Noble with her own redesign. This clever mark is cobbled together from typographic punctuation, with an approachable, offbeat style for 21st century reading.

Great work all the way around, ladies!

We gain at least as much inspiration and encouragement from the work of our students as they receive from our instruction, so we’d like to pass it along by showcasing some of their impressive student projects. Periodically, we’ll highlight great work coming out of our classrooms on this blog.

Last quarter in Tim’s Brand Standards Manuals class at Chicago Portfolio School, Allison Chod chose to redesign the identity for the Tic Tac brand. In addition to building an identity system around her new mark, she also created packaging concepts and a brand book to guide usage of the new rollout.

Allison’s work was selected as one of four winners in the Best Of Quarter competition. Congratulations, Allison.