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	<title>Zeroside &#187; book design</title>
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	<link>http://www.hexanine.com/zeroside</link>
	<description>Concrete brand talk in an ephemeral world</description>
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		<title>Highlighting Art of Yesterday&#8217;s Tomorrow</title>
		<link>http://www.hexanine.com/zeroside/highlighting-art-of-yesterdays-tomorrow/</link>
		<comments>http://www.hexanine.com/zeroside/highlighting-art-of-yesterdays-tomorrow/#comments</comments>
		<pubDate>Wed, 04 Sep 2013 16:13:51 +0000</pubDate>
		<dc:creator><![CDATA[Tim Lapetino]]></dc:creator>
				<category><![CDATA[Announcements]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Art Radebaugh]]></category>
		<category><![CDATA[Arthur Radebaugh]]></category>
		<category><![CDATA[author]]></category>
		<category><![CDATA[book design]]></category>
		<category><![CDATA[Can You Imagine?]]></category>
		<category><![CDATA[Closer Than We Think]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[futurism]]></category>
		<category><![CDATA[Geek Magazine]]></category>
		<category><![CDATA[imagineers]]></category>
		<category><![CDATA[newspaper strips]]></category>
		<category><![CDATA[Radebaugh]]></category>
		<category><![CDATA[retro visions]]></category>
		<category><![CDATA[Tim Lapetino]]></category>
		<category><![CDATA[writing]]></category>

		<guid isPermaLink="false">http://www.hexanine.com/zeroside/?p=2422</guid>
		<description><![CDATA[Sometimes the tomorrow of yesterday is even more intriguing than the present. It&#8217;s fun to look back at past predictions of what &#8220;the future&#8221; would look like &#8212; flying cars, spaceports, food pills. But buried beneath some of those fanciful ideas are nuggets of insight and amazing visions. Futurist and artist Art Radebaugh was one [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><img class="alignnone size-full wp-image-2423" alt="Art Radebaugh article by Tim Lapetino for Geek Magazine" src="http://www.hexanine.com/zeroside/wp-content/media/2013/09/blog-Radebaugh-geekmag.jpg" width="545" height="326" /></p>
<p>Sometimes the tomorrow of yesterday is even more intriguing than the present. It&#8217;s fun to look back at past predictions of what &#8220;the future&#8221; would look like &#8212; flying cars, spaceports, food pills. But buried beneath some of those fanciful ideas are nuggets of insight and amazing visions.</p>
<p>Futurist and artist Art Radebaugh was one of those visionaries. Radebaugh was known for his beautiful airbrushed illustration and syndicated newspaper strips &#8220;Closer Than We Think&#8221; and &#8220;Can You Imagine?&#8221; in the late 50s and early 1960s. Each of the hundreds of entries he created was a jaunt into possibility, as his artistry was inspired by snippets of scientific breakthroughs or upcoming technologies.</p>
<p>Hexanine partner Tim Lapetino is working on efforts to preserve the work and name of Radebaugh, and wrote an article this month for our friends at <a href="http://www.geekexchange.com/" target="_blank">Geek Magazine</a> on the artist. It&#8217;s featured in the <a title="Geek Magazine" href="http://www.geekexchange.com/geek-magazine/" target="_blank">August 2013 issue</a> of the magazine.</p>
<p><span id="more-2422"></span></p>
<p>Here&#8217;s an excerpt from the article:</p>
<blockquote><p>Radebaugh’s creative visions were fueled by a post-war optimism that centered around new technology and progress, ideas that were still en vogue when his work began. There’s very little trace of cynicism in the concepts he put to paper, even though they dealt with topics like disease, famine, and military conquest. While some might look back on that perspective as naive, the reality is that Radebaugh’s art is a product of his time. Each piece is a unique reflection of a more hopeful time.</p></blockquote>
<p><img class="alignnone size-full wp-image-2424" alt="Art Radebaugh Robot Driving" src="http://www.hexanine.com/zeroside/wp-content/media/2013/09/blog-Radebaugh-geekmag2.jpg" width="545" height="326" /></p>
<p>This issue of Geek is available in <a href="https://itunes.apple.com/app/geek-magazine/id531903183" target="_blank">digital editions</a>, or at local book retailers. But our work with Art Radebaugh and his artwork has barely begun. Watch this space for some upcoming Radebaugh-focused announcements. We&#8217;re excited about what the future (of the past) holds.</p>
<p><em>Closer Than We Think &amp; Can You Imagine? © Tribune Content Agency, LLC  All rights reserved. Used with permission.</em></p>
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		<slash:comments>9</slash:comments>
		</item>
		<item>
		<title>Proofs For Damn Good Book</title>
		<link>http://www.hexanine.com/zeroside/proofs-for-damn-good-book/</link>
		<comments>http://www.hexanine.com/zeroside/proofs-for-damn-good-book/#comments</comments>
		<pubDate>Mon, 14 Nov 2011 15:03:08 +0000</pubDate>
		<dc:creator><![CDATA[Tim Lapetino]]></dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[Obsessions]]></category>
		<category><![CDATA[book design]]></category>
		<category><![CDATA[damn good]]></category>
		<category><![CDATA[Damn Good: Top Designers Discuss Their All-Time Favorite Projects]]></category>
		<category><![CDATA[Design book]]></category>
		<category><![CDATA[design inspiration book]]></category>
		<category><![CDATA[HOW Books]]></category>
		<category><![CDATA[how design]]></category>
		<category><![CDATA[logo design books]]></category>

		<guid isPermaLink="false">http://www.hexanine.com/zeroside/?p=1927</guid>
		<description><![CDATA[We&#8217;ve just received the proofs for our upcoming book, &#8220;Damn Good: Top Designers Discuss Their All-Time Favorite Projects&#8221; and are fine-tooth combing one last time before the volume heads to the printer. We&#8217;re finalizing the details with our publisher, HOW Books, and everyone&#8217;s excited as the finish line draws near. We will be releasing some [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><img src="http://www.hexanine.com/zeroside/wp-content/media/2011/11/blog-dg-proofs.jpg" alt="Damn Good Book proofs" title="blog-dg-proofs" width="545" height="378" class="alignnone size-full wp-image-1928" /></p>
<p>We&#8217;ve just received the proofs for our upcoming book, <a href="http://www.amazon.com/Damn-Good-Designers-All-Time-Favorite/dp/1440315485/ref=sr_1_1?ie=UTF8&#038;qid=1321030315&#038;sr=8-1" target="_blank">&#8220;Damn Good: Top Designers Discuss Their All-Time Favorite Projects&#8221;</a> and are fine-tooth combing one last time before the volume heads to the printer. We&#8217;re finalizing the details with our publisher, <a href="http://www.howdesign.com/design-books/" target="_blank">HOW Books</a>, and everyone&#8217;s excited as the finish line draws near. We will be releasing some more images, spreads, and other sneak peeks of the book very soon, so be on the lookout.</p>
]]></content:encoded>
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		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Our Book Is Coming Soon</title>
		<link>http://www.hexanine.com/zeroside/our-book-is-coming-soon/</link>
		<comments>http://www.hexanine.com/zeroside/our-book-is-coming-soon/#comments</comments>
		<pubDate>Thu, 27 Oct 2011 18:28:27 +0000</pubDate>
		<dc:creator><![CDATA[Tim Lapetino]]></dc:creator>
				<category><![CDATA[News]]></category>
		<category><![CDATA[book design]]></category>
		<category><![CDATA[coming soon]]></category>
		<category><![CDATA[dam good book]]></category>
		<category><![CDATA[damn good]]></category>
		<category><![CDATA[Damn Good: Top Designers Discuss Their All-Time Favorite Projects]]></category>
		<category><![CDATA[Hexanine book]]></category>
		<category><![CDATA[HOW Books]]></category>
		<category><![CDATA[HOW magazine]]></category>

		<guid isPermaLink="false">http://www.hexanine.com/zeroside/?p=1844</guid>
		<description><![CDATA[]]></description>
				<content:encoded><![CDATA[<p><img src="http://www.hexanine.com/zeroside/wp-content/media/2011/10/dg-coming-soon.jpg" alt="Hexanine book, &quot;Damn Good&quot; coming soon" title="dg-coming-soon" width="545" height="306" class="alignnone size-full wp-image-1845" /></p>
]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Presenting SUPER iam8bit: More Art Inspired by Classic Video Games of the ’80s</title>
		<link>http://www.hexanine.com/zeroside/presenting-super-iam8bit-more-art-inspired-by-classic-video-games-of-the-80s/</link>
		<comments>http://www.hexanine.com/zeroside/presenting-super-iam8bit-more-art-inspired-by-classic-video-games-of-the-80s/#comments</comments>
		<pubDate>Thu, 28 Jul 2011 22:17:34 +0000</pubDate>
		<dc:creator><![CDATA[Jason Adam]]></dc:creator>
				<category><![CDATA[Announcements]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Recommended]]></category>
		<category><![CDATA[art]]></category>
		<category><![CDATA[atari]]></category>
		<category><![CDATA[book design]]></category>
		<category><![CDATA[design]]></category>
		<category><![CDATA[iam8bit]]></category>
		<category><![CDATA[nintendo]]></category>
		<category><![CDATA[portfolio]]></category>
		<category><![CDATA[print]]></category>
		<category><![CDATA[publishing]]></category>
		<category><![CDATA[SUPER iam8bit]]></category>
		<category><![CDATA[video games]]></category>

		<guid isPermaLink="false">http://www.hexanine.com/zeroside/?p=1716</guid>
		<description><![CDATA[Video games are no longer a niche market. They&#8217;re big business, having long-since eclipsed Hollywood blockbusters in revenue. Culturally, we&#8217;ve grown used to video game franchises with their own storylines, plots, and characters &#8212; a complex web of merchandising, marketing, and gameplay. It&#8217;s easy to forget that these paths were forged by a cast of [&#8230;]]]></description>
				<content:encoded><![CDATA[<div class='photo-galleria' >
<a href='http://www.hexanine.com/zeroside/presenting-super-iam8bit-more-art-inspired-by-classic-video-games-of-the-80s/portfolio-s8b-book-03/' title='portfolio-S8B-book-03'><img width="150" height="150" src="http://www.hexanine.com/zeroside/wp-content/media/2011/07/portfolio-S8B-book-03-150x150.jpg" class="attachment-thumbnail" alt="portfolio-S8B-book-03" /></a>
<a href='http://www.hexanine.com/zeroside/presenting-super-iam8bit-more-art-inspired-by-classic-video-games-of-the-80s/portfolio-s8b-book-10/' title='portfolio-S8B-book-10'><img width="150" height="150" src="http://www.hexanine.com/zeroside/wp-content/media/2011/07/portfolio-S8B-book-10-150x150.jpg" class="attachment-thumbnail" alt="portfolio-S8B-book-10" /></a>
<a href='http://www.hexanine.com/zeroside/presenting-super-iam8bit-more-art-inspired-by-classic-video-games-of-the-80s/portfolio-s8b-book-06/' title='portfolio-S8B-book-06'><img width="150" height="150" src="http://www.hexanine.com/zeroside/wp-content/media/2011/07/portfolio-S8B-book-06-150x150.jpg" class="attachment-thumbnail" alt="portfolio-S8B-book-06" /></a>
<a href='http://www.hexanine.com/zeroside/presenting-super-iam8bit-more-art-inspired-by-classic-video-games-of-the-80s/portfolio-s8b-book-05/' title='portfolio-S8B-book-05'><img width="150" height="150" src="http://www.hexanine.com/zeroside/wp-content/media/2011/07/portfolio-S8B-book-05-150x150.jpg" class="attachment-thumbnail" alt="portfolio-S8B-book-05" /></a>
<a href='http://www.hexanine.com/zeroside/presenting-super-iam8bit-more-art-inspired-by-classic-video-games-of-the-80s/portfolio-s8b-book-14/' title='portfolio-S8B-book-14'><img width="150" height="150" src="http://www.hexanine.com/zeroside/wp-content/media/2011/07/portfolio-S8B-book-14-150x150.jpg" class="attachment-thumbnail" alt="portfolio-S8B-book-14" /></a>
<a href='http://www.hexanine.com/zeroside/presenting-super-iam8bit-more-art-inspired-by-classic-video-games-of-the-80s/portfolio-s8b-book-11/' title='portfolio-S8B-book-11'><img width="150" height="150" src="http://www.hexanine.com/zeroside/wp-content/media/2011/07/portfolio-S8B-book-11-150x150.jpg" class="attachment-thumbnail" alt="portfolio-S8B-book-11" /></a>
</div><!-- .photo-galleria -->
<p>Video games are no longer a niche market. They&#8217;re big business, having long-since eclipsed Hollywood blockbusters in revenue. Culturally, we&#8217;ve grown used to video game franchises with their own storylines, plots, and characters &#8212; a complex web of merchandising, marketing, and gameplay. </p>
<p>It&#8217;s easy to forget that these paths were forged by a cast of simple, clever little characters of ’80s videogames. Their screen time may have been short, but Pac-Man, Q*Bert, Mario, and many other characters were bursting with personality, fun, and an ethos that we wanted to capture in the book, <em>SUPER iam8bit: More Art Inspired By Classic Video Games of the ’80s</em>. With our client-partners and co-publishers, <a href="http://iam8bit.com">iam8bit</a>, we designed the entire volume, helped curate the mass of excellent artwork, and launched our creative imprint, Plastic Highway.</p>
<p>For more details about this project, power up to our iam8bit <a href="http://www.hexanine.com/portfolio/iam8bit/#3">portfolio page</a>.</p>
<p>And if that&#8217;s not enough ’80s video game goodness for you, be sure to check out <a href="http://iam8bit.com/items/iam8bit-is-back/">iam8bit&#8217;s 5th art show</a> in Los Angeles, where the book will be officially released and available for sale.</p>
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