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	<title>Zeroside &#187; brigid eduarte</title>
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	<description>Concrete brand talk in an ephemeral world</description>
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		<title>Student Spotlight: Mead Redesign</title>
		<link>http://www.hexanine.com/zeroside/student-spotlight-mead-redesign/</link>
		<comments>http://www.hexanine.com/zeroside/student-spotlight-mead-redesign/#comments</comments>
		<pubDate>Thu, 26 Aug 2010 15:48:02 +0000</pubDate>
		<dc:creator><![CDATA[Tim Lapetino]]></dc:creator>
				<category><![CDATA[Case Study]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[Student Spotlight]]></category>
		<category><![CDATA[brigid eduarte]]></category>
		<category><![CDATA[chicago portfolio school]]></category>
		<category><![CDATA[design education]]></category>
		<category><![CDATA[identity]]></category>
		<category><![CDATA[identity manual]]></category>
		<category><![CDATA[logo]]></category>
		<category><![CDATA[mead]]></category>
		<category><![CDATA[redesign]]></category>
		<category><![CDATA[students]]></category>

		<guid isPermaLink="false">http://www.hexanine.com/zeroside/?p=890</guid>
		<description><![CDATA[As we&#8217;ve mentioned before, at Hexanine we&#8217;re big believers in passing on what we&#8217;ve learned. That&#8217;s why each one of us is involved somehow in teaching, mentoring, or instructing young designers. Occasionally we use this space to showcase some of our students&#8217; great work. This time, we are highlighting Brigid Eduarte, former Hexanine intern and [&#8230;]]]></description>
				<content:encoded><![CDATA[<p>As we&#8217;ve <a href="http://www.hexanine.com/zeroside/student-spotlight-tic-tacs-redesign" target="_blank">mentioned before</a>, at Hexanine we&#8217;re big believers in passing on what we&#8217;ve learned. That&#8217;s why each one of us is involved somehow in teaching, mentoring, or instructing young designers.</p>
<p>Occasionally we use this space to showcase some of our students&#8217; great work. </p>
<p><img src="http://www.hexanine.com/zeroside/wp-content/media/2010/08/mead_logo_brigid.gif" alt="Mead Logo Redesign" title="mead_logo_brigid" width="545" height="237" class="aligncenter size-full wp-image-891" /></p>
<p><span id="more-890"></span></p>
<p>This time, we are highlighting <a href="http://www.brigideduarte.com/" target="_blank">Brigid Eduarte</a>, former <a href="http://www.hexanine.com/zeroside/category/tales-from-the-interns/" target="_blank">Hexanine intern</a> and student in one of Tim&#8217;s Brand Standards Manuals classes at <a href="http://www.chicagoportfolio.com/" target="_blank">Chicago Portfolio School</a>. Brigid&#8217;s project consisted of redesigning the Mead identity and collateral, and creating a clever, whimsical brand book. All of her work captured the creative, imaginative spirit she envisioned for this brand redesign. </p>
<p><img src="http://www.hexanine.com/zeroside/wp-content/media/2010/08/blog-brigid-mead.jpg" alt="Redesigned Mead Collateral" title="blog-brigid-mead" width="545" height="215" class="aligncenter size-full wp-image-892" /></p>
<p><img src="http://www.hexanine.com/zeroside/wp-content/media/2010/08/mead-manual-brigid.jpg" alt="Mead Brand Standards Manual" title="mead-manual-brigid" width="545" height="237" class="aligncenter size-full wp-image-893" /></p>
<p>Great work, Brigid.</p>
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