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	<title>Zeroside &#187; strategic design</title>
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		<title>Musings: Great Thoughts From Greater Designers</title>
		<link>http://www.hexanine.com/zeroside/musings-great-thoughts-from-greater-designers/</link>
		<comments>http://www.hexanine.com/zeroside/musings-great-thoughts-from-greater-designers/#comments</comments>
		<pubDate>Mon, 16 Jul 2012 19:27:25 +0000</pubDate>
		<dc:creator><![CDATA[Tim Lapetino]]></dc:creator>
				<category><![CDATA[Musings]]></category>
		<category><![CDATA[design quotes]]></category>
		<category><![CDATA[design thinking]]></category>
		<category><![CDATA[Marty Neumeier]]></category>
		<category><![CDATA[musings]]></category>
		<category><![CDATA[Paul Rand]]></category>
		<category><![CDATA[Paula Scher]]></category>
		<category><![CDATA[strategic design]]></category>
		<category><![CDATA[Von Glitschka]]></category>

		<guid isPermaLink="false">http://www.hexanine.com/zeroside/?p=2149</guid>
		<description><![CDATA[Our short musings on design, branding, business and the human condition. These incredible designers and thinkers said it well: &#8220;The discipline of asking bigger questions can lead to profound changes for brands.&#8221; -Marty Neumeier &#8220;You design for durability, for function, for usefulness, for rightness, for beauty…” -Paul Rand &#8220;Navigating through the political process &#8212; building [&#8230;]]]></description>
				<content:encoded><![CDATA[<p><em>Our short musings on design, branding, business and the human condition.</em></p>
<p>These incredible designers and thinkers said it well:</p>
<p>&#8220;The discipline of asking bigger questions can lead to profound changes for brands.&#8221; -<a title="Marty Neumeier" href="http://stuff.liquidagency.com/index.php/people/fullstory/marty_neumeier/" target="_blank">Marty Neumeier<br />
</a><br />
&#8220;You design for durability, for function, for usefulness, for rightness, for beauty…” -<a title="Paul Rand" href="http://www.paul-rand.com/" target="_blank">Paul Rand<br />
</a><br />
&#8220;Navigating through the political process &#8212; building trust &#8212; building relationships &#8212; it&#8217;s everything.&#8221; -<a title="Paula Scher" href="http://www.aiga.org/medalist-paulascher/" target="_blank">Paula Scher</a></p>
<p>&#8220;Marketing without design is lifeless, and design without marketing is mute.&#8221; -<a title="Von Glitschka" href="http://www.vonglitschka.com/" target="_blank">Von Glitschka</a></p>
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		<title>New Green Energy Reporter Site Launched</title>
		<link>http://www.hexanine.com/zeroside/new-green-energy-reporter-site-launched/</link>
		<comments>http://www.hexanine.com/zeroside/new-green-energy-reporter-site-launched/#comments</comments>
		<pubDate>Wed, 02 Feb 2011 23:09:22 +0000</pubDate>
		<dc:creator><![CDATA[Tim Lapetino]]></dc:creator>
				<category><![CDATA[Announcements]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[green energy]]></category>
		<category><![CDATA[green energy reporter]]></category>
		<category><![CDATA[identity]]></category>
		<category><![CDATA[identity design]]></category>
		<category><![CDATA[logo]]></category>
		<category><![CDATA[online news]]></category>
		<category><![CDATA[redesign]]></category>
		<category><![CDATA[reporting]]></category>
		<category><![CDATA[strategic design]]></category>
		<category><![CDATA[web design]]></category>
		<category><![CDATA[website design]]></category>

		<guid isPermaLink="false">http://www.hexanine.com/zeroside/?p=1334</guid>
		<description><![CDATA[The redesigned website for Green Energy Reporter is now live. You can visit the new site itself, and read more about its creation on the Hexanine site.]]></description>
				<content:encoded><![CDATA[<p>The redesigned website for <a href="http://greenenergyreporter.com/" target="_blank">Green Energy Reporter</a> is now live. You can visit the <a href="http://greenenergyreporter.com/" target="_blank">new site</a> itself, and read more about its creation on the <a href="http://www.hexanine.com/portfolio/green-energy-reporter/#2" target="_blank">Hexanine site</a>.</p>
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		<slash:comments>19</slash:comments>
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		<title>New Green Energy Reporter Work Added</title>
		<link>http://www.hexanine.com/zeroside/new-green-energy-reporter-work-added/</link>
		<comments>http://www.hexanine.com/zeroside/new-green-energy-reporter-work-added/#comments</comments>
		<pubDate>Tue, 30 Nov 2010 01:59:55 +0000</pubDate>
		<dc:creator><![CDATA[Tim Lapetino]]></dc:creator>
				<category><![CDATA[Announcements]]></category>
		<category><![CDATA[News]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[green]]></category>
		<category><![CDATA[green energy]]></category>
		<category><![CDATA[green energy reporter]]></category>
		<category><![CDATA[identity]]></category>
		<category><![CDATA[identity design]]></category>
		<category><![CDATA[logo]]></category>
		<category><![CDATA[online news]]></category>
		<category><![CDATA[reporting]]></category>
		<category><![CDATA[strategic design]]></category>

		<guid isPermaLink="false">http://www.hexanine.com/zeroside/?p=1200</guid>
		<description><![CDATA[Our identity work for the online news site, Green Energy Reporter, is now live on the Hexanine site. Project details are here. The identity will go live (along with more of our work) at Green Energy Reporter soon, so stay tuned.]]></description>
				<content:encoded><![CDATA[<p>Our identity work for the online news site, Green Energy Reporter, is now live on the Hexanine site. <a href="http://www.hexanine.com/portfolio/green-energy-reporter/" target="_blank">Project details are here</a>. The identity will go live (along with more of our work) at <a href="http://greenenergyreporter.com/" target="_blank">Green Energy Reporter</a> soon, so stay tuned.</p>
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