After six amazing years, the founders of Hexanine have moved on to other independent design work and creative endeavors. Read more
Concrete brand talk in an ephemeral world

We’re Breaking Up the Band

2015 has arrived; a time of resolutions, hoverboards, and new beginnings. So, it seems more than appropriate that we take this time to announce the changes here at Hexanine.

It’s been nearly six amazing years, and we’ve had the pleasure and good fortune to work with dozens of great clients on amazing projects that inspired others, won awards, and moved the needle for organizations large and small. And now it’s time for a change.

After thousands of miles, millions of Skype sessions, and tons of wonderful memories, we are are bidding Hexanine a fond farewell, and moving on to new opportunities.

Both of us are heading off in different directions, with new challenges and other teams, as well as exciting solo endeavors. You can keep in touch with both of us in a variety of ways, so please drop a line or give a call.

Best wishes, adios, good night, and good luck!

“There is no real ending. It’s just the place where you stop the story.”

— Frank Herbert

Jan 8 2015

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Jason Adam Elected AIGA Los Angeles President

Jason AIGA LA President

Along with a talented slate of new Board Members, Hexanine co-founder Jason Adam has been elected as the new President of AIGA Los Angeles. With the help of the passionate and talented chapter membership, he is excited to lead the organization to even greater heights during the next two years. Composed of 68 chapters and over 28,000 members across the nation, AIGA, the professional association for design, is committed to advancing design as a professional craft, strategic advantage, and vital cultural force.

We Like Photographers

Hexanine Golden Apple Photo Shoot

It’s always a pleasure to work with great shutterbugs, and at Hexanine we’re proud to partner with some excellent ones. In our ongoing work with the excellent Golden Apple Foundation, we’re working alongside talents like Greg Hinchman and Patrick Fahrner, and recently we banded together to traverse around the Loop in Chicago for a shoot. Great deli sandwiches, 11 portrait subjects, slight sunburn — all together, a fun and very productive day.

GAF-shoot-2-blog

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10 Branding Lessons Stolen From Kickstarter

Hexanine: Branding Lessons Stolen From Kickstarter

In the design and creativity sphere, it seems like the name Kickstarter is on everyone’s lips these days. Sure, the popular crowdfunding platform has grabbed headlines while giving us a varied cornucopia of things like cardboard furniture, iPod watches, and movies based on cancelled TV shows, but there’s more to it than that. Whether you’ve backed a project, launched one, or just observed the furious sprint-to-funding that can ensue, there’s no denying that this Kickstarter style of funding has irrevocably changed product creation, financial models, and maybe even “e-commerce” itself.

And even beyond those achievements, the platform has also affected brands. Kickstarter has altered the exchange between people and the companies or products they support — which has important implications for brands looking to connect with their audiences. The unique type of relationship created by crowdfunding is powerful, and it’s important to know that effective, emotional audience engagement has grown beyond our old transactional models.

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Jason Adam Talks Creativity With Ventito

Jason Adam Interviewed by Ventito - Hexanine

Inspiration is at the heart of what we do on a daily basis at Hexanine, and it’s something we love to talk about. That’s exactly what our co-founder, Jason Adam, did with the great folks at Western Digital’s Ventito in a wide-ranging interview. Here’s a snippet:

“My attitude now is the same as it was before: Opportunities need to be uncovered. And the best way to do that is by consistently making unreasonable requests. There’s almost always nothing to lose, and wild and incredible experiences to gain.”

You can check out the rest of the interview at the link above, and hear from other experts in creativity at Ventito.

Hexanine Featured in FPO Awards Book

Hexanine Work in FPO Awards Book

We mentioned back in August that our work for AIGA Chicago and Unisource had been selected as an FPO Award winner. Our copy of the award book finally arrived in the mail a little while back, and we’re so superjazzed that we had to share. Another great shout out is due to Armin and Bryony for all the great work they do with FPO and all their other design-loving endeavors. You can purchase your copy of the book here. Or you could also set one of the images in this post as your desktop wallpaper. We did.

More beautiful pics after the jump.

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On AIGA

Jason Adam AIGA Los Angeles

AIGA, the professional association for design, is the country’s largest community of design advocates, uniting practitioners, students, and enthusiasts to behind common goal: advancing design as a professional craft and a vital cultural force. It was founded in 1914 in New York City, and has since grown to encompass 68 chapters including over 25,000 members. Here in Los Angeles, our chapter has a rich history dating back 30 years, involving such design legends as Saul Bass, Deborah Sussman, April Greiman, and Sean Adams, among many others.

Last month, while serving as Vice President of AIGA Los Angeles, I was asked by Noreen Morioka to assume the role of President as she stepped down to focus on personal and business matters. It was my great privilege to say yes, and I want to thank Noreen for the countless hours she’s devoted to our chapter over the past few years; AIGA Los Angeles is where it is today because of her leadership. Read on…

Mar 2 2014

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Musings: Fighting Perfectionism

Wonderfully freeing thoughts on fighting perfectionism by Elizabeth Grace Saunders at 99U:

“To not do anything because it can’t be exactly how you imagined in your head on the first run will hinder you immensely.”

Musings: Pretend to Know What You’re Doing

“Pretending you know what you’re doing is almost the same as knowing what you are doing, so just accept that you know what you’re doing even if you don’t and do it.”

—Bre Pettis and Kyo Stark, Cult of Done Manifesto