Musings: Our Polar World

Our short musings on design, branding, business and the human condition.

Why it is that we can’t seem to allow gray concepts, nuances, or middle grounds these days — whether it’s in politics, headlines, or cultural battles? Is it because choosing an extreme is easier and faster? Or owing to the fact that our mostly-electronic communication doesn’t handle shades of meaning, subtlety, or nuance well?

I’d like to call for a return to degrees of agreement, which is much easier to find when we don’t think of our positions as islands, but instead, as steps along a wider road where everyone is also walking.

Mar 13 2013

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Musings: Ignoring Limits

Our short musings on design, branding, business and the human condition.

Most of us are awed by the marathon runners who push past their physical and mental limits (sometimes frighteningly so!) and move on to do something impressive. But it’s much harder (and less socially acceptable) to do that kind of scratching and clawing within an organization. Great brands, excellent products, impressive results — all of these things are done by people without excuses, individuals who have ignored the limits inside themselves, or those imposed by others. Why not bring a little of that limitless thinking to our everyday work?

Musings: Incrementalism

Our short musings on design, branding, business and the human condition.

Everyone likes to make progress, but what does that look like? Doing things as they pop up, and making quick, iterative changes can sometimes be more soul-satisfying and profitable than putting all the eggs into one basket of “overhaul.” Sometimes the team needs to take small steps forward, doing things that are simple to do, in the name of incremental, forward motion. Momentum and inertia are as true in business as they are in physics. So, point out the small victories and the tiny landmarks on your way to the major initiatives. Both are needed.