Say hi to Huizenga!

Erin Huizenga, new Hexanine Principal

This last year has been a whirlwind for us at Hexanine, and the changes keep on coming! On today’s “very special episode” of Zeroside we’d like to give a huge welcome to our new partner, Erin Huizenga!

Erin joins us as Principal/Designer. Fresh from launching her own non-profit organization last year, Erin brings to Hexanine more than a decade of experience with both corporate and nonprofit clients—such as Motorola, OfficeMax, Grainger, Northwestern University, and Walgreens. She also founded, staffed and created curriculum for the design program at Chicago Portfolio School. In short, Erin brings a fantastic design pedigree and boundless enthusiasm into our midst.

She would love to discuss your next brand initiative, so feel free to drop her a line at erin {at} hexanine.com.

May 12 2010

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A logo for Opening Day

MLB logo

In honor of the first week of baseball, we wanted to give a little shout-out to the designer of one of the most iconic logos of the 20th century. Jerry Dior designed the Major League Baseball logo. Though there was previously some confusion about the logo’s authorship, after conducting the proper research, MLB officially announced its recognition of Dior as the designer this past September.

Read on…

Apr 6 2010

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Helping &s for Haiti

Hexanine Ampersand featured in Font Aid IV: Coming Together

Last month we spread the word regarding Font Aid IV: Coming Together, a typeface consisting solely of ampersands. This week, SOTA officially released the font, and we’re proud to be able to say that we’re included.

More than 400 designers from 37 countries contributed to Coming Together, and we’re excited to be involved. We submitted two ampersands, both of which are included in the typeface, (one features the Haitian flag, another, just a plain flag).

Coming Together is an OpenType font and is being sold for $20 US. It’s available through Ascender Fonts, Veer, FontShop, and MyFonts. All proceeds from the sale of the typeface will go to Doctors Without Borders, to help with their relief efforts in Haiti.

Feb 17 2010

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Illini Life logo featured in LogoLounge Master Library Volume 1

Just wanted to draw attention to the fact that our identity work for Illini Life is included in the newly-released Rockport book, LogoLounge Master Library Volume 1: 3,000 Initials & Crest Logos. As we’ve mentioned before, the LogoLounge book series continues to be excellently designed, well-curated, and a source of inspiration and research for designers everywhere. We are humbled to be in such great company.

Feb 10 2010

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It’s part of the Process(ed)

A detailed case study of our work for Shevet Achim is now being featured at the design website Processed Identity.

Processed Identity is the brainchild of identity designer Steve Zelle, who envisions PI as a place to illustrate the many benefits of custom, strategic identity design for clients. He explained:

“Too often we get so caught up in ranting about how spec work, crowdsourcing, etc. may hurt us as designers that we forget to communicate the potential pitfalls for our clients and their businesses. We need to communicate that design is not just making pretty pictures, but rather a strategic process that can have a significant impact on the success of a business.”

PI looks to be full of promise, with information for clients, inspiration for identity designers, and a home for targeted design discussion.

Feb 1 2010

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Fire in the hole

Our work for the GCM bi-annual conference Ignite is now live on the Hexanine site. Details and photos are here.

Jan 6 2010

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In the business of giving back

myob_hex_article

Part of Hexanine’s core value is to give back in meaningful ways, using our time and expertise to help others. We’ve mentioned before the great work that Erin Huizenga’s EPIC organization is doing, and our part in it. We talked with Chicago Tribune “Minding Your Business” columnist Ann Meyer about the experience of working with Literacy Chicago during an EPIC creative rally. Print version of article with photo.

Dec 21 2009

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Embrace your Compulsions

Compulsions Logo

Creator Bernie Su asked Hexanine to design the identity for his dark, atmospheric, web-based serial thriller, Compulsions, and we leapt at the chance to join the production team.

As the story unfolds, the dark, irresistible habits of three seemingly-normal individuals are revealed. Our logo design captures the pent-up drama of the series, with cracking and erosion of the type signifying the twisted pathology of the main characters.

The first two episodes of the series are available for viewing now, with subsequent episodes released daily through the end of this week. See the trailer below, and then visit dailymotion.com to check them out. (Warning: scenes are somewhat intense and possibly not safe for work.)

Dec 1 2009

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New Literacy Chicago work added

Our work for non-profit org Literacy Chicago (designed/written/directed/managed alongside the rest of our volunteer EPIC team) is now up on the main site page, with more details here.

Nov 9 2009

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9 Questions with EPIC founder Erin Huizenga

Erin Huizenga talks at an EPIC celebration; photo by Chris Ocken

At Hexanine we’ve always been interested in practically using our design and branding skills to give back. Over the years, I’ve experimented with different ways of doing “pro bono” work to worthy organizations. Some have been individual relationships based on need, others were group efforts intent on doing more for cash-strapped non-profit organizations (NPOs). But I’ve never had a more focused, fulfilling experience than my time as part of an EPIC creative team earlier this year.

Read on…

Nov 6 2009

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